The Wim Hof Method Activate Your Full Human Potential By 220 Triathlon Wim Hof more than earned his rise into the public eye. When you’ve ran a half marathon above the Arctic Circle barefoot, climbed Mount Kilimanjaro in shorts and sandals, and set 26 Guinness World Records, it only takes so long before people notice. And they have. Celebrities and athletes all over the world have begun adopting Hof’s method, a practice centred around breathing and ice plunges, stated to have numerous mental and physical benefits. This book is centred around his extraordinary life, in which he discovered what he believes to be the power of ‘cold exposure, conscious breathing, and the power of the mind’. He’s had his detractors, but many swear by his techniques and philosophy. Whatever your opinion, this is a fascinating, icy deep dive into one man’s mission to unlock human potential. Other books can be found here: https://www.220triathlon.com/gear/triathlon/books/best-fitness-books/ The best fitness books to read right now - 220 Triathlon 220 Triathlon When you've ran a half marathon above the Arctic Circle barefoot, ... he asks if there is a space for a return to a pure form of barefoot running.