HERE ARE THE NEW MODELS, BUT OF COURSE IF YOU WIN, PLEASE FEEL FREE TO VISIT www.XeroShoes.com and choose any of the models available:

NEW MODELS: And Now... For the Big Reveal...

SCRAMBLER MID
This might be the lightest technical hiking boot ever made! The Michelin Fiber Lite®️ sole gives you unmatched lightweight, flexibility, and grip with tread based on high-performance mountain bike tires. At just 10 oz (M9) and 8 oz (W7), you’ll scramble up steep ridges and trails like a mountain goat!...

Listen to how Xero Shoes went from homemade sandals to a multi-million dollar business...

As most of you know, International Barefoot Running Day (IBRD) is the flagship of the Barefoot Runners Society being inaugurated 13 years ago. International Barefoot Running Day always takes place on the FIRST Sunday in May of each year as it has since its conception. This year, IBRD will be held on Sunday, May 7.

Up until the pandemic began, the BRS took ownership of coordinating worldwide IBRD events through its many social media resources by broadcasting each event’s details (location, time of event, event distance, contact info, etc.). The BRS would likewise share the numerous reports and photos that came in after these events were concluded for all to enjoy.

In case you haven’t heard, the Barefoot Runners Society is turning over the coordination of International Barefoot Running Day to...

I believe that most people who try barefoot running don’t end up staying that way. I think most of those who look into running barefoot (or even minimal), for example, who stumble onto the BRS’s site, are mostly curious but then move on. It is niche after all and a big change to make; it involves having to relearn how to run and pay attention in the process. People are lazy. They want the easy button. Most runners are also too modest to try it for fear of being judged. You know, the usual explanations. I point to our web analytics for this insight:

2008: Runner’s World BFR forum founded

2009: BRS founded

2010: Host out of business, lost analytical data

2011: First year of solid site stats:

2013/2014: After steadily growing, first big numbers:



2017: Steadily growing:...