Vibram FiveFingers Class Action Lawsuit — Does It Have Merit?
By Steven Sashen, Invisible Shoes
BIG news in the barefoot running shoe world today. Vibram has been named as the defendant in a class action lawsuit seeking $5,000,000 in damages for the use of deceptive statements about the health benefits of Vibram FiveFingers.
Is there anything to the case?
Well, I’m not a lawyer, and I don’t play one on TV.
But I read the case (posted here), and have some thoughts (and I’m looking forward to yours).
My first few thoughts, having nothing to do with the merits of the case, are:
a) I like Vibram. Even though the products don’t work for me, and as you know I’ve teased them (about smell...
Yesterday I ran the first of my spring tour road races, a reprise of my first race of last year's season. It was just like a miserable morning when I woke up - 36F, drizzle and no prospect for any improvement in the forecast. Fortunately, I paid no attention and had a pleasant breakfast and a leisurely drive to the race with my #1 good company, Lynn. I got signed in and warmed up without really noticing that the morning had actually gotten, if not nice, at least not so ugly by the time we were lined up to start. That meant that the drizzle had mostly abated. Good enough!
To get ready for this race I'd gone and read some books and such, so I ran a little warmup, and had a little bit of sweat going. This was a first for me, and I think it was a good thing. The...
The way these studies work is that they put special masks on their runners that measure both oxygen used and carbon dioxide produced. From those levels you can tell how much energy the body burned, and then comparisons can be made.
Class Action Suit Filed Against Vibram FiveFingers for Misleading Consumers
That Its Shoes Provide “Health Benefits of Barefoot Running”
By Bill Katovsky, Zero Drop
Berman DeValerio, one of the country's premier class action law firms focused on business litigation, has recently filed a class-action lawsuit against Vibram and Vibram FiveFingers in the U.S. District Court of Massachusetts. The complaint seeks a jury trial on the grounds that Vibram is making "false" health claims about its product. The entire legal document is reproduced below. But first a few things. Vibram isn't the first shoe company to be in the legal hot seat. Earlier this month, a Baltimore product liability lawyer filed a Skechers ‘Shape-Ups’ Class-Action Lawsuit that "seeks money damages for consumers who...